4 Ways a Customer Database Can Improve Your Business

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customer crm management analysis service business crm

A customer database helps to build relationships.When you develop stronger, healthier relationships with your customers, they are likely to purchase regularly, buy even at a higher price, try the new versions of your products when they get launched. But poor data quality interrupts many database efforts. When your customer information is duplicate, inaccurate, and incomplete, you cannot get your whole universe of contacts, wasting resources and contacting wrong phone numbers and addresses.

The following stats will help you understand the potential of the customer database.

  • “By evaluating and analyzing more than 14 days of customer behavioural history and applying prescriptive and predictive analytics, one travel company is able to increase bookings by 2.6 percent and 50,000 additional transactions a day.”
  • According to experts,“More than 40 percent of all data analytics projects will associate to an aspect of customer experience by 2020.”
  • As per research director at Garter, Melissa Davis,“ When businesses invest in customer analytics, they are able to know customers’ needs, the value of satisfaction, and able to give a better customer experience.”

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How to Reduce Data Breaches Caused By Employees

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Minimizing Data Breaches by Employees

Date breaches can affect a small business in unexpected ways, but there are measures you can take when it comes to reducing risks. In this article, we will look at why is it so important to educate your employees about how data breaches occur and what you, as a small business owner can do to protect your information.

How Data Breaches Occur

There are three main ways that data breaches occur, and knowing what they are and why they happen is the first step to preventing them.

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5 Solid Reasons to Jump on the Cloud this Year

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5 Reasons Why Small Businesses Should Embrace The Cloud iFeeltech IT Services Miami

If you have a small business and not using cloud computing, you may soon find yourself falling behind competitors that are on the cloud.

As stand-alone desktop applications losing popularity, companies are turning to cloud services, and for a number of good reasons.

Cloud computing can help save your small business time and money while boosting productivity.

Here are some of the reasons you should start using the cloud for your small business:

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Five Common Problems that Lead to IT Security Breaches

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5 PROBLEMS THAT LEAD TO IT SECURITY BREACHES by IFEELTECH MIAMI

Your company´s security system is only as secure as its weakest member, and according to a recent report released by PWC, this can seriously affect your bottom line.

The report stated, “Financial impact may include decreased revenues, disruption of business systems, regulatory penalties, and erosion of customers.” It goes on to include an even longer list of ways that your business loses when it´s not secure.

In many cases, these security breaches are caused by employees. The good news is that you can take measures to make sure that your employees aren´t doing anything that could allow for security breaches.

Here are some things you need to look for to find the weak links in your security system and make them strong.

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The 7 Things You Need to Do for Your Small Business Network Security.

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7 Ways to Improve your Network Security by iFeeltech IT Services Miami

Hackers don’t care how big or small your business is. What they care about is how weak your security is, so making sure that your network is protected against them is the best way to prevent your business being a victim of cyber crime.

Today, most hackers find targets by using automated scans and all they’re looking for is a chink in your network to exploit. That means that if you’re not protecting yourself properly, your small business is at risk.

Fortunately, most of these security measures are easy to implement, and if you don’t mind getting your hands dirty, you can easily knock this out in a rainy afternoon.

Ok, let’s get started by dealing with the outside world first. Read more

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