Picture this: your sales team is bogged down by spreadsheets, customer information is scattered, and leads seem to slip through the cracks. It's frustrating, and it's holding your business back. That's where a CRM (Customer Relationship Management) system comes in! Think of a CRM as your business's central hub for managing everything related to your customers. From initial contact to closed deals (and hopefully, into loyal advocates), a CRM keeps you organized and on track.
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